Web designers 'should partner with brochure printing firms'

Brochure printing firms could team up with web designers to offer clients more.

Those who are experts at web design should take on board the skills of brochure printing firms, it has been said.

Creative Boom's Alan Anderson claimed businesses want designers to be able to come up with the visual aspects of their brand and have them work over a wide variety of media, such as online and print.

By offering both, those with web skills will be able to gain more clients by reducing the need for companies to seek out two different consultants for their online and print marketing requirements, Mr Anderson stated.

"Today's client wants a designer to build them a brand up from scratch and transfer that brand over several media types - both electronic and print," he explained.

Susan Ira, writer for Travel Wires, recently noted that the importance of printed brochures and flyers in the marketing of guest houses is immeasurable, as they make it easier to compare services.

Published: 26th August 2010

News Category: Booklet and Brochure Printing News
Other news from this category:
  Pharma-Tac Plus Label Wins “World Label Award 2014”
  British football fan completed his World Cup Sticker Booklet in 6 weeks
  10% OFF Booklet and Brochure Printing
  What is a Booklet?
  What is a Brochure?

Back to news archive...