News from and about Azimuth Print (page 24)

Printed business cards are an important aspect of trade shows, it has been claimed.

Bosses - such as those who run folded leaflet printing firms - need to recognise the benefits of green practices, it has been claimed.

Sustainability is becoming increasingly important to firms, it has been suggested, which may affect leaflet printers.

Firms using flyers for Christmas promotions may wish to steer clear of too much price promotion, as one individual has advised.

The benefits of printed brochures outweigh their environmental impact, travel operators have claimed.

Businesses are finding combining direct marketing, such as folded leaflet, with other channels is effective.

People still enjoy sending and receiving printed greeting cards despite the rise of social media, it has been claimed.

Many firms do not have the tools they need to report their carbon emissions, it has been claimed, which could affect sustainable printers.

It is important a company's flyers and other printed materials are up to date, one writer has claimed.

Flyer printers may wish to incorporate QR codes onto their promotional materials, following recent comments.